key details
10 February 2026
Online on Zoom
3pm — 5pm (CET)
about
AI is radically transforming the production and perception of images, raising new questions about authorship, style, originality, and responsibility. Starting from an analysis of generative text-to-image and text-to-video models, the lecture unfolds along three conceptual axes:
- The role of semantic attractors: words or concepts that guide visual generation by acting as gravitational poles of meaning;
- The ethical and aesthetic biases implicit in datasets and algorithmic filters, inevitable insofar as they mirror our own prejudices;
- The notion of distributed creativity, which deconstructs the idea of the author as an isolated individual and instead recognises the network of actors (both human and non-human) involved in the construction of the image.
The lecture weaves together philosophical, semiotic, and technical perspectives, offering a critical and practical reflection on how to use these tools consciously, without succumbing either to technological hype or to a priori rejection. Designed for scholars, artists, and cultural practitioners, it invites a shift in perspective: not only to ask what AI does, but what it tells us about how we construct meaning, aesthetics, and collective memory today.
The lecture will be held in Italian.
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